How to Cite a Social Media in Harvard Referencing

Learn the exact format with examples, in-text citations, and common mistakes to avoid.

Citation Format

Basic Template

Creator (Year) 'First 20 words of post [...]', Platform, @username, Day Month Year, available at: URL (accessed: Day Month Year).

Citation Components

Creator/Account

Full name or organization name.

Year

Year of post in parentheses.

Post Text

First 20 words in single quotation marks. Use [...] for truncation.

Platform

Twitter, Instagram, Facebook, LinkedIn, TikTok.

Username

Format: @username

Post Date

Day Month Year

URL/Access

available at: URL (accessed: access date)

Real-World Example

Example Source

creator

World Health Organization

year

2023

post

Vaccination remains the most effective protection against serious COVID-19 [...]

platform

Twitter

username

@WHO

date

20 June 2023

url

https://twitter.com/WHO/status/1234567890

access_date

21 June 2023

Formatted Citation

World Health Organization (2023) 'Vaccination remains the most effective protection against serious COVID-19 [...]', Twitter, @WHO, 20 June 2023, available at: https://twitter.com/WHO/status/1234567890 (accessed: 21 June 2023).

In-Text Citation

(World Health Organization 2023)

(Creator Year)

Common Mistakes

Wrong:

(WHO 2023) - using acronym without establishing first

Right:

(World Health Organization 2023) - use full name unless previously established

Why: Use full name in Harvard citations unless the acronym is universally recognized.

Wrong:

WHO. 2023. Vaccination post. Twitter @WHO. Posted 20 June 2023.

Right:

World Health Organization (2023) 'Vaccination remains the most effective protection against serious COVID-19 [...]', Twitter, @WHO, 20 June 2023, available at: URL (accessed: date).

Why: Use (Year), first ~20 words of actual post in quotation marks, and complete URL with access date.

Wrong:

(World Health Organization, 2023) - using comma

Right:

(World Health Organization 2023) - use space

Why: Harvard uses space between creator and year.

Frequently Asked Questions

Should I cite the post date or my access date?

Both: post date after the username, access date at the end.

What if the post is very long?

Use first 20 words or first complete sentence (whichever is shorter), then [...] to show truncation.

Can I cite retweets or reshares?

Cite the original post and creator, not the account that reposted. Mention the share in your text if relevant.

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